Warner Bros. Discovery Global Consumer Products ANZ and DC is set to electrify the multiverse unveiling global merchandise collections to support this year’s action-packed film slate.
DC, an entertainment juggernaut, with an ever-expanding programming slate and multi-platform approach, offers content for fans of all ages, including our newest and littlest Super Heroes in training as they embark on their journey through the DC Universe.
DC offers fans a world of endless opportunities.
The Flash
“The Flash”, opening in cinemas across Australia on Thursday June 15, is the hotly anticipated DC film where worlds collide and the DC Extended Universe will never be the same again. All new The Flash products are now available across numerous categories including toys and collectibles from partners Mattel, Funko, Spin Master, McFarlane Toys, New Zealand Mint, clothing from Caprice, and costumes by Rubies. Zing Pop Culture’s brand new and Zing Exclusive “The Flash” range has fans racing to stores faster than lightning!
Blue Beetle
“Blue Beetle” marks the DC Super Hero’s first time on the big screen, opening Thursday September 14. Blue Beetle tells the story of Jaime Reyes, a recent college graduate who finds himself in possession of an ancient relic of alien biotechnology. The style guide leans into the luminescent technical world of Blue Beetle, inspiring exciting consumers products that celebrate the birth of a brand new Super Hero.
Aquaman and the Lost Kingdom
Jason Momoa is back in the highly anticipated sequel “Aquaman and the Lost Kingdom”, opening in Australia on December 26. After the hugely successful original film, the Aquaman franchise will see support across multiple categories with partners bringing this fantastical underwater world to life with all-new consumer products.
BATMAN DAY
It’s time to celebrate Gotham’s favourite Caped Crusader! Celebrations for DC’s BATMAN will once again span the globe as fans celebrate the World’s Greatest Detective on BATMAN DAY, taking place on Saturday September 16. We will be delighting fans with Bat-themed activations and merchandise take overs in-store and through digital.
Big Action for DC’s Smallest Fans
DC’s newest super-team is hitting the streets! Batwheels is a brand new pre-school targeted DC animation featuring the Superhero’s and Villains that we’re all familiar with. Batwheels is combining two things we know kids love — Super heroes and Vehicles! All-new Batwheels products will be rolling into market this August from master toy partner Mattel, kids publishing by Scholastic and fashion apparel by Caprice. Available across multiple platforms, Batwheels consumer products program will continue to expand through 2024 and beyond.
This article originally appeared in The Bugg Report Magazine Edition 44
