Funrise Named Global Master Toy Licensee for Paramount Pictures’ Amusement Park

by The Editor 0

Funrise and Paramount have entered into a multi-year partnership where Funrise will serve as the worldwide master toy partner for Paramount Pictures’ highly anticipated animated feature, Amusement Park. Funrise will create a comprehensive line of exciting products based on the movie including figures, playsets, plush, role-play, collectibles and more. The products will begin global retail roll out in early 2019.

Amusement Park, a 3D computer animated adventure comedy film slated for a March 2019 release in the US, is produced by Paramount Animation, Nickelodeon Movies and Ilion Animation Studios. The film is being directed by Dylan Brown and features a tremendous voice cast that includes Matthew Broderick, Jennifer Garner, Jeffrey Tambor, Kenan Thompson, Ken Jeong, Mila Kunis, and John Oliver. In addition to the film, Paramount and Nickelodeon have announced an animated TV series is in development for the following year.

“We are excited to add Amusement Park to Funrise’s growing portfolio of licensed brands. With our innovative product development team and vertical manufacturing capabilities, we will bring the fantastic Amusement Park story and characters to life in a unique way,” said King Cheng, Chief Executive Officer of Funrise, Inc. “Together with the Paramount team, we will create a dynamic and engaging play experience for what will surely be an iconic franchise for years to come.”

“We are thrilled that Funrise is on board for what is bound to be an exciting ride,” said Bil Bertini, Executive Vice President Worldwide Licensing for Paramount Pictures. “Amusement Park’s lovable characters, exhilarating attractions and boundless creativity are a perfect fit for the wide-ranging toy line that Funrise will develop. We look forward to announcing additional partners in the coming months.”