Hot off the heels of their announcement of the launch of HavenAsia in the Philippines last week, Haven have announced their appointment as the new Consumer Products Licensing Agent of Viacom International Media Networks’ MTV and Nickelodeon properties in the Philippines.
“Haven was born on iconic brands such as Ren & Stimpy and Rugrats 23 years ago, and we’re over the moon that their incredible portfolio of brands will provide the anchor for the newly established HavenAsia office” said Tom Punch, President, HavenAsia. “The teams at Nickelodeon and MTV have become firm friends in Australia, as well as colleagues, and we are super excited to be driving the growth of their stand-out portfolio of brands next in the Philippines. We couldn’t wish for a better start – PAW Patrol is the hottest preschool brand in the world right now, with Blaze and the Monster Machines, and Shimmer and Shine also shaping up to be winners in the toy aisle. We’ve got the Teenage Mutant Ninja Turtles not only for boys, but covering all demographics. SpongeBob SquarePants is popular with all ages while Dora the Explorer continues to entertain the young ones!”
Tom continued, “The MTV and Nickelodeon brands allow HavenAsia to be a one stop shop for retailers, licensees & promotional partners alike, and this combined with a crack on-ground team, will turn both brands into major forces in consumer products in the Philippines, something we plan to do very quickly!”
“We’re delighted to extend our strategic alliance with Haven into the Philippines, who comes with over two decades of industry experience and expertise. Combined with MTV and Nickelodeon’s broad product portfolio, we are confident they will help accelerate our brands’ retail presence and business in the Philippines, while extending the connection beyond the screens with our fans,” said Claire O’Connor, Vice President of Consumer Products and Retail Marketing, Asia Pacific.
